Televisions · Australia

Samsung vs LG TV Australia

Updated 2026-06-296 products reviewedCurated by Bikram Nath

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Quick answer

For most Australians choosing between Samsung and LG, the LG C4 65-inch OLED evo is the top pick, with perfect blacks, four HDMI 2.1 ports, and Dolby Vision. The Samsung QN90D Neo QLED is the runner-up for bright, sun-drenched rooms. This guide spans AU$699 – AU$4,999.

Editor's choice

LG

LG C4 65-Inch OLED evo 4K Smart TV

The benchmark OLED for most Australians — unbeatable picture quality, gaming features, and a price that drops aggressively during sales.

Check price on Amazon AU

Samsung and LG are the two most popular TV brands on Amazon Australia, but they take very different approaches. LG owns the OLED panel game with self-lit pixels and perfect blacks, while Samsung bets on QLED and QD-OLED for brightness and colour volume. This comparison breaks down which brand wins at each price point and use case for Australian buyers in 2026. With streaming services like Stan, Binge, and Kayo dominating Australian entertainment, TV choice matters more than ever. HDR content, local dimming, and panel brightness for sun-drenched living rooms are critical factors that generic international reviews often overlook.

At a glance

#ProductStandoutBest for
1LG C4 65-Inch OLED evo 4K Smart TVLGSelf-lit OLED pixels deliver perfect blacks and infinite contrastDark-room moviesView ↗
2Samsung 65-Inch QN90D Neo QLED 4K Smart TVSamsung2,000+ nits peak brightness fights direct sunlightBright roomsView ↗
3Samsung 65-Inch S95D QD-OLED 4K Smart TVSamsungQD-OLED delivers OLED blacks with QLED-level colour brightness—View ↗
4LG 55-Inch B4 OLED 4K Smart TVLGOLED picture quality at an entry-level priceBudget OLEDView ↗
5Samsung 55-Inch Crystal UHD DU8000 4K Smart TVSamsungSharp 4K image with decent HDR processing—View ↗
6LG 50-Inch QNED80 4K Smart TVLGQuantum dot + NanoCell delivers wide colour gamut—View ↗

How to choose the best samsung vs lg tv in Australia

  1. 1For dark room movie watching, LG OLED wins outright — infinite contrast and wide viewing angles suit open-plan Australian living rooms where the couch isn't centred.
  2. 2For bright rooms with lots of windows (common in Australian homes), Samsung QLED TVs push higher peak brightness that fights afternoon sun better than standard OLED.
  3. 3Samsung uses Tizen OS while LG uses webOS — both have Stan, Binge, Kayo, and all major Australian streaming apps. Neither is a dealbreaker.
  4. 4Check panel warranty carefully. LG covers OLED burn-in for 5 years in Australia; Samsung's QD-OLED warranty terms vary by retailer.
  5. 5HDMI 2.1 ports matter for PS5 and Xbox Series X gaming — count them. Budget Samsung models sometimes limit 4K/120Hz to one port only.

Top 6 televisions picks for Australia

#1Top pick
No product image available

LG

LG C4 65-Inch OLED evo 4K Smart TV

Best Overall
Dark-room movies

The benchmark OLED for most Australians — unbeatable picture quality, gaming features, and a price that drops aggressively during sales.

Check price on Amazon AU
display65-inch OLED evo
resolution3840 x 2160
hdrDolby Vision, HDR10, HLG
refresh rate120Hz (VRR, ALLM, G-Sync, FreeSync)
hdmi4x HDMI 2.1
smart oswebOS 24

Pros

  • Self-lit OLED pixels deliver perfect blacks and infinite contrast
  • 4x HDMI 2.1 ports for PS5, Xbox, and soundbar simultaneously
  • Brightness improved 20% over C3 generation
  • Dolby Vision, Dolby Atmos, and Filmmaker Mode

Cons

  • Still dimmer than Samsung's best QLEDs in direct sunlight
  • Risk of burn-in with extended static content display
#2
No product image available

Samsung

Samsung 65-Inch QN90D Neo QLED 4K Smart TV

Best for Bright Rooms
Bright rooms

Samsung's brightest non-OLED — crushes daytime viewing in sun-drenched Australian rooms where OLED would wash out.

Check price on Amazon AU
display65-inch Neo QLED (Mini LED)
resolution3840 x 2160
hdrHDR10+, HLG
peak brightness2,000+ nits
refresh rate120Hz (VRR, ALLM, FreeSync Premium Pro)
smart osTizen 2024

Pros

  • 2,000+ nits peak brightness fights direct sunlight
  • Mini LED backlight with precise local dimming zones
  • Anti-glare screen coating effective in bright rooms
  • Samsung Gaming Hub with cloud gaming built in

Cons

  • Viewing angles narrower than OLED — best when sitting centred
  • Black levels good but not OLED-perfect in dark scenes
#3
No product image available

Samsung

Samsung 65-Inch S95D QD-OLED 4K Smart TV

Best Premium

Samsung's answer to LG OLED — QD-OLED combines perfect blacks with higher colour brightness than any LG panel.

Check price on Amazon AU
display65-inch QD-OLED
resolution3840 x 2160
hdrHDR10+, HLG
peak brightness2,000+ nits
refresh rate144Hz (VRR, ALLM, FreeSync Premium Pro)
smart osTizen 2024

Pros

  • QD-OLED delivers OLED blacks with QLED-level colour brightness
  • Anti-glare coating is class-leading for OLED panels
  • One Connect box keeps cables tidy with wall mounting
  • 144Hz refresh rate for PC gaming

Cons

  • Premium price — often $500+ more than the LG C4 at same size
  • No Dolby Vision (Samsung uses HDR10+ Adaptive instead)
#4
No product image available

LG

LG 55-Inch B4 OLED 4K Smart TV

Best Budget OLED
Budget OLED

The cheapest way into LG OLED — same panel technology as the C4 with fewer processing bells and whistles.

Check price on Amazon AU
display55-inch OLED
resolution3840 x 2160
hdrDolby Vision, HDR10, HLG
refresh rate120Hz
hdmi2x HDMI 2.1, 2x HDMI 2.0
smart oswebOS 24

Pros

  • OLED picture quality at an entry-level price
  • Dolby Vision and Dolby Atmos support
  • webOS with all Australian streaming apps
  • 2x HDMI 2.1 for next-gen gaming

Cons

  • Only 2 HDMI 2.1 ports (vs 4 on the C4)
  • Lower peak brightness than C4 — less punch in HDR highlights
#5
No product image available

Samsung

Samsung 55-Inch Crystal UHD DU8000 4K Smart TV

Best Budget

Best budget Samsung — a solid 4K panel for under $900 that handles everyday streaming and sport well.

Check price on Amazon AU
display55-inch Crystal UHD LED
resolution3840 x 2160
hdrHDR10+, HLG
refresh rate60Hz
hdmi3x HDMI 2.0
smart osTizen 2024

Pros

  • Sharp 4K image with decent HDR processing
  • Crystal Processor 4K handles upscaling well
  • Tizen OS with all Australian apps out of the box
  • Slim design with minimal bezels

Cons

  • Edge-lit LED — poor black levels in dark rooms
  • 60Hz native panel — not ideal for gaming
#6
No product image available

LG

LG 50-Inch QNED80 4K Smart TV

Best Mid-Range LG

LG's mid-range LED alternative — quantum dot colour with NanoCell filtering for accurate, vibrant images at a fair price.

Check price on Amazon AU
display50-inch QNED (Mini LED + NanoCell)
resolution3840 x 2160
hdrDolby Vision, HDR10, HLG
refresh rate120Hz
hdmi2x HDMI 2.1
smart oswebOS 24

Pros

  • Quantum dot + NanoCell delivers wide colour gamut
  • Local dimming improves contrast over basic LED
  • webOS with AirPlay 2 and HomeKit support
  • 120Hz panel for smooth motion and casual gaming

Cons

  • Black levels still lag well behind OLED
  • HDR brightness underwhelming compared to Samsung Neo QLED

Editor's note

In Australia, LG OLEDs consistently drop 20-30% during EOFY sales (late June) and Black Friday — timing your purchase saves hundreds. Samsung's Neo QLED range offers the best brightness-per-dollar for sun-drenched rooms. For gaming, both brands support VRR and ALLM, but LG's Game Optimizer dashboard is more refined. Harvey Norman and JB Hi-Fi often price-match Amazon AU, so check before committing.

Our take

The Australian market for samsung vs lg tv has matured significantly, and dust-prone conditions in regional Australia should influence every buying decision. Our top recommendation for Australian buyers is the LG C4 65-Inch OLED evo 4K Smart TV. Budget-conscious buyers should also consider the Samsung 65-Inch QN90D Neo QLED 4K Smart TV for solid compact design. Too many shoppers fixate on brand names and neglect screen reflectivity in sun-drenched rooms. Don't overlook the Samsung 65-Inch S95D QD-OLED 4K Smart TV if your use case is more specialised.

Honourable mentions

Samsung QN90D Neo QLED

Mini-LED backlight with Neural Quantum Processor 4K for bright, detailed viewing even in sunlit Australian living rooms.

View on Amazon AU

LG C4 OLED

a9 Gen7 AI processor with Dolby Vision, Atmos, and webOS 24 — a versatile all-rounder.

View on Amazon AU

Hisense U8N Mini-LED

5,000-nit peak brightness competes with models twice its price — exceptional value for the Australian market.

View on Amazon AU

Frequently asked questions

Is Samsung or LG better for Australian conditions?

Samsung QLED is better for bright, sun-filled rooms common across Australia due to higher peak brightness (1,500-2,000 nits). LG OLED is superior for evening viewing and home theatres with controlled lighting, thanks to perfect blacks and wider viewing angles.

Which lasts longer — Samsung QLED or LG OLED?

Samsung QLED panels have no burn-in risk and typically last 60,000-100,000 hours. LG OLED panels last around 100,000 hours but can develop burn-in from static content (news tickers, game HUDs). Modern OLED has pixel-shift and panel refresh to mitigate this.

Are Samsung TVs cheaper than LG in Australia?

At the budget end ($699-$1,200), Samsung's Crystal UHD range is slightly cheaper than LG's equivalent. At the premium end, LG OLED C-series and Samsung QD-OLED S-series are priced similarly around $2,500-$3,500 for 65 inches.

Which brand has better smart TV apps in Australia?

Both support every major Australian app — Stan, Binge, Kayo, Foxtel Now, ABC iview, SBS On Demand, and 7plus. LG webOS has a slightly more intuitive interface; Samsung Tizen gets firmware updates marginally faster.

Further reading

Researched, not paid

Rankings reflect specs, expert reviews & buyer feedback — never payment.

One honest rate

We earn the same Amazon commission on every pick, so nothing is upsold.

Aussie availability

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Affiliate disclosure: AUPicks may earn a commission from links on this page at no extra cost to you. This never influences our rankings. Curated by Bikram Nath · Last updated 2026-06-29.

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Top pick

LG C4 65-Inch OLED evo 4K Smart TV

Check price on Amazon AU →